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Broadcasting, Cable, the Internet, and Beyond is written by Joseph R. Dominick and published by McGraw-Hill Europe. It's available with International Standard Book Number or ISBN identification 0071315039 (ISBN 10) and 9780071315036 (ISBN 13).
This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.