The Product Manager'S Field Guide

Know about the book -

The Product Manager'S Field Guide is written by Gorchels and published by Tata McGraw-Hill Education. It's available with International Standard Book Number or ISBN identification 0070597073 (ISBN 10) and 9780070597075 (ISBN 13).

Linda Gorchels's bestselling The Product Manager's Handbook introduced thousands of professionals to the expanding roles and responsibilities of a product manager in today's demanding marketplace. Now, in The Product Manager's Field Guide, Gorchels explores the specific skills, abilities, and competencies that separate the outstanding product manager from the average and provides you with a detailed action plan for becoming a product manager capable of creating consistent customer delight and long-term competitive advantage.The Product Manager's Field Guide tells you everything you need to know to create a clear vision and strategy for any product or service and then drive that vision throughout all levels of your organization and the marketplace.