Women Want More

Know about the book -

Women Want More is written by Michael J. Silverstein and published by Harper Collins. It's available with International Standard Book Number or ISBN identification 0061905402 (ISBN 10) and 9780061905407 (ISBN 13).

In Women Want More, Michael Silverstein and Kate Sayre, two of the world’s leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the purchasing habits and power of women, Women Want More doesn’t just offer a glimpse into consumer behavior; it reveals what consumer behavior says about human psychology and desire.