Genuine Authentic(English, Paperback, Gross Michael)

Know about the book -

Genuine Authentic(English, Paperback, Gross Michael) is written by Gross Michael and published by HarperCollins Publishers Inc. It's available with International Standard Book Number or ISBN identification 0060958480 (ISBN 10) and 9780060958480 (ISBN 13).

There are at least two Ralph Laurens. To the public he's a gentle, modest, yet secure and purposeful man. Inside the walls of Polo Ralph Lauren, though, he's seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant. Michael Gross, author of the bestseller Model, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his stunning success in marketing our shared fantasies but also a darker side that's hidden behind the chic patrician facade.