Communication of Innovations
- Everett M. Rogers
- F. Floyd Shoemaker
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Know about the book -
Communication of Innovations is written by Everett M. Rogers and published by New York : Free Press. It's available with International Standard Book Number or ISBN identification 0029266807 (ISBN 10) and 9780029266809 (ISBN 13).
This book is directed to social scientists with an academic interest in the microanalysis of communication and change, and to change agents whose purpose is to diffuse innovations.
