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Janet L. Borgerson

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Caring and Power in Female Leadership

Caring and Power in Female Leadership

Janet L. Borgerson

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Against the Grain

Against the Grain

Anshuman Prasad

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Consumer Culture Theory

Consumer Culture Theory

Russell W. Belk, Linda Price and Lisa Penaloza

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Gender After Gender in Consumer Culture

Gender After Gender in Consumer Culture

Elisabeth Tissier-Desbordes and Luca M. Visconti

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Gendering Theory in Marketing and Consumer Research

Gendering Theory in Marketing and Consumer Research

Zeynep Arsel, Kirsi Eräranta and Johanna Moisander

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Handbook of Qualitative Research Methods in Marketing

Handbook of Qualitative Research Methods in Marketing

Russell W. Belk

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