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Ian Fillis

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E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization

E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization

Thomas, Brychan and Simmons, Geoff

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Imagining Marketing

Imagining Marketing

Stephen Brown and Anthony Patterson

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How to Market the Arts

How to Market the Arts

Anthony Rhine and Jay Pension

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Professionalization in the Creative Sector

Professionalization in the Creative Sector

Margaret J. Wyszomirski and WoongJo Chang

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Tourism and Entrepreneurship

Tourism and Entrepreneurship

Jovo Ateljevic and Stephen J. Page

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The Oxford Handbook of Arts and Cultural Management

The Oxford Handbook of Arts and Cultural Management

Yuha Jung, Neville Vakharia and Marilena Vecco

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Research at the Marketing/entrepreneurship Interface

Research at the Marketing/entrepreneurship Interface

Gerald E. Hills, David J. Hansen and Bill Merrilees

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